AMFI Registered · ARN 301757

Guiding 2,500+ families toward financial freedom.

I'm Pallab Routh, an AMFI-registered Mutual Fund Distributor with over 15 years of experience in Indian capital markets. My mission is simple — help every investor make informed, goal-aligned decisions without mis-selling.

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Pallab Routh

Founder & Lead Distributor

15+

Years

45+

AMCs

₹50Cr+

AUM Guided

Credentials

Built on compliance & trust

AMFI ARN

301757

Association of Mutual Funds in India registration

EUIN

E572917

Unique European/EU Identification Number for distributors

KYC Compliant

100%

All investor onboarding via AMFI-compliant KYD flow

NISM Certified

✓

Certified by National Institute of Securities Markets

Philosophy

Goals first. Funds next.

Most distributors chase commissions. I chase outcomes. Every recommendation starts with one question: "What is this money for?" — a child's education, a home, retirement, or wealth creation.

Only after mapping your goal to a time horizon and risk profile do I suggest fund categories. This eliminates mis-selling and keeps portfolios aligned with life events.

Goal-based portfolio construction
No commission-driven recommendations
Transparent trail-based reporting
Quarterly portfolio reviews

₹50Cr+

Assets guided

2,500+

Active investors

98%

Retention rate

15+

Years experience

Regulatory Disclosure

AMFI Registered Mutual Fund Distributor · ARN 301757 · EUIN E572917 · Valid till 2030.
Mutual fund investments are subject to market risks. Please read the offer document carefully before investing. Past performance is not indicative of future returns.